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Please enjoy the webinar below!

Inbound PR: Proving Total Impact


 

 

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Top 4 Takeaways

  • Use the metrics best for benchmarking, tracking both business & brand impact, & join the marketing attribution conversation

  • PR is the catalyst for digital change & tech is integral in solidifying PR's place in the marketing mix

  • In addition to showing volume of output, add metrics showing PR's impact on sales, relationships, and more

  • Align your goals with the C-Suite & to further their investment and trust in earned media

 

 

Interested in seeing how Inbound PR strategies can drive business results?

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