Measure PR's Impact on Search Engine Ranking
For the first time ever, PR professionals can measure their influence on their company’s search engine ranking by using TrendKite’s exclusive metric, SEO Impact, powered by Moz.
TrendKite is the first and only PR Analytics platform to offer SEO measurement for PR. Equipped with this data, PR professionals can take credit for the free, high-quality website traffic they drive, and further demonstrate the ROI of PR.
Report on PR's Full Digital Impact
Get a complete picture of PR's digital impact from driving web traffic to influencing search engine ranking. Speak your CMO's language by including concrete business metrics like SEO Impact in your PR reports.
Get Your PR Coverage on Page One of Google
When preparing for a campaign, use TrendKite to find high SEO impact publications to pitch, so your PR coverage shows up on page one of Google and your brand is more easily discovered.
Get Inbound PR Opportunities from Journalists
According to a TopRank survey, 91% of journalists use search engines to do research for their stories. Articles with high SEO Impact helps you get discovered by journalists writing about relevant, on-brand topics.
"We’re excited to begin using TrendKite’s new SEO Impact widget, specifically for the advanced reporting and measurement, it will bring to our quarterly reports. We’ve always known how important PR is to SEO, and this will give us a seamless way to note which publications lend us the benefits of their high domain authority for future pitching."
— Analisa Goldblatt
Senior Marketing Associate, RealMassive