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PR Measurement Heats Up as TrendKite Closes $16 Million FundraiseAUSTIN, Texas--(BUSINESS WIRE)--TrendKite, a PR analytics company for agencies and corporate brands, has closed a new round of funding, bringing their total to over $35 million dollars within the past two years, proving the overwhelming need for a new approach to PR measurement.
TrendKite, now part of Cision, revolutionizes how the world's biggest brands and media companies measure the impact of their PR. Our advanced analytics, beautiful reporting, and powerful platform measures business impact and communicates success.
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