3 Great Examples of PR Reports
As a takeaway from this year's PR Measurement Conference, we wanted to provide some examples of great PR reports to help you get started creating your own reports that go beyond traditional PR metrics.
Best-in-class PR organizations don’t just report on a quarterly basis – they adhere to weekly to monthly cadences, and real-time reporting for timely events like a personal brand crisis or major competitive cycle. Below are three best-in-class PR report examples for:
- Year-In-Review: Slack Q1 Earned Media Analysis
- Brand Crisis: Chipotle E. Coli Crisis
- Product Launch Reporting: Tesla Model 3 Unveiling & Launch
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Interactive pr reports by TrendKite
Tesla Model 3 Unveiling & Launch
This report examines the four weeks bookending the Tesla Model 3 launch. It looks at the success of the unveiling strategy and demonstrates how the launch drove overall industry conversation for that time frame. It also benchmarks Tesla’s Model 3 launch against the best of the best, Apple, and finds strikingly parallel launch outcomes.