Unlock the Power of
Social Media for PR
Watch the recording
Tell impactful stories with social-powered PR
With social, your earned and owned media can spread well beyond the direct reach of your brand. And when done well, social media will help you create more impactful campaigns, relevant messages, and loyal customers.
Communications expert Jenn Deering Davis, Ph.D., will discuss how you can use social to nurture your existing communities, and understand how conversations develop and spread on social media.
- Grow your brand - Track effective social engagement metrics and reach your audience
- Increase your reach - Create meaningful content to spread your brand's organic reach
- Newsjack hot topics - Take advantage of relevant trends or news via social
- Leverage social data - Use social insights to plan marketing campaigns and outreach
Powered by Digital PR, the strength of storytelling via social has never been higher - from driving trust, marketing effectiveness, and business revenue.
Jenn Deering Davis
Head of Social Customer Experience - TrendKite
Director of Segment Marketing - TrendKite
David is a Demand Marketing Strategist that’s spent two decades working in PR and marketing for multi-million dollar brands and startups developing creative growth strategies and communications plans to jump-start new opportunities. David is currently the Director of Segment Marketing at TrendKite where he leads a high-performing marketing team in the development and execution of ABM strategies to exceed inbound lead goals.
He holds a BBA in Marketing from Texas Tech & he’s led marketing teams for companies including Blackbaud, National Instruments, Hoover’s and Silicon Labs. David keeps busy coaching little league & volunteering as a leader with the Boy Scouts of America.