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TrendKite Press Coverage

The press has a lot to say about TrendKite - read the latest here

The PR Power Behind HBO’s ‘Game of Thrones’

We compared featured press mentions from Games of Thrones’ season six to other hit shows. We discovered that the media power of Game of Thrones is staggering. PR Daily, Aug 23, 2016

A Crisis Lingers: Numbers Show Chipotle Has Long Road Ahead

We asked TrendKite, a Texas-based media tracker, to run an analysis of media and social mentions, key messages and headlines to see if the plan worked. PR News, Aug 15, 2016

Industry News In Brief (April 18, 2016)

Lanny Davis relaunches firm; PMK-BNC launches new practice; Santy acquires S+L, JConnelly forges crisis practice; Measurement Practice launches; news from Gould and TrendKite. The Holmes Report, Apr 18, 2016

Tesla Is the New Red Bull: Every Brand Wants to Be It but Can't Pull It Off

No CMO. No agency. No huge advertising budget. Like Red Bull, with its powerhouse media operation that shoots people into space, Tesla is exactly the brand everyone would build. DigiDay, Mar 31, 2016

How Data Can Help Earned Media Coverage Shine

For a long time, PR pros have had difficulty measuring and reporting media relations campaigns to business leaders. Here’s how technology can help communicators show the value of their efforts.

PR Daily , Mar 02, 2016