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PR Agencies

 

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The Prosek team is saving countless hours on PR reporting and gaining valuable insight into real business impact for clients. 


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"We're doing something we could never do before by combining and analyzing metrics with features from the TrendKite platform."

Wilson Cleveland, Head of digital & content Strategies

THE PROBLEM

Time Consuming PR Reporting

The Prosek team relied heavily on a very manual and traditional means to pull reports for clients which stole enormous amounts of time that could have been dedicated to other valuable services.

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"We've had projects that would require hundreds of hours due to the complexity of terms we needed to monitor and identify across the vast media landscape. Not to mention the painstaking process of coordinating the results and documenting everything into one easy format."
Luke Willoughby - Digital Media Specialist

THE SOLUTION

Easy Comprehensive Reporting

The TrendKite platform provided the Prosek team with a solution that has saved countless hours on reporting and surpassed expectations by identifying other strategies that have helped all their clients.

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"TrendKite has helped us create detailed, comprehensive reports in just a few hours; that would traditionally require hundreds of hours and a crazy amount of manpower. In addition, we've been able to identify new metrics using Google Analytics integration and social amplification to help improve client strategies like never before."
Luke Willoughby - Digital Media Specialist

BONUS

Going Beyond Traditional PR Measurement

The Prosek team is helping guide their clients into a new age of PR analytics. The team is using every feature of the TrendKite platform to gain valuable insight into real business impact.

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"We're doing something we could never do before by combining and analyzing metrics with features from the TrendKite platform. Looking at metrics such as share of voice, social amplification, and dedicated website traffic in one place has made TrendKite the go to research and analytics tool for Prosek."
Wilson Cleveland - Head of Digital & Content Strategies

Spotlight Features

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Total Mentions

How many times was your brand mentioned in the news?

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SOCIAL AMPLIFICATION

How many times were articles shared on social media?

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GOOGLE ANALYTICS INTEGRATION

Measure how initiatives are driving momentum through the sales funnel.

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